SMM stands for Social Media Marketing. It’s the process of using social media platforms to promote and grow your business. This can include things like creating and sharing content, running ads, and engaging with your audience. While it may seem like a recent phenomenon, businesses have been using social media for marketing purposes since the early days of platforms like MySpace and Facebook.
Today, SMM is an essential part of any digital marketing strategy. And with the continued growth of social media use, it’s only going to become more important in the years to come. So if you’re not already on the social media marketing bandwagon, now is the time to jump on board.